Being run by a Quaker family, their opposition to alcohol served as the basis of running a business that sold tea, coffee, cocoa, and liquid chocolate. Digital Chocolate case study (referred as Chocolate Hawkins for purpose of this article) is a Harvard Business School (HBR) case study covering topics such as Organizational Development and strategic management. Choosing the vision, mission and the reason of existence for Chocolate Gourmet. - Judiciary Independence In the matter of commercial and business decisions, judiciary of the country is independent to a large extent. Food safety and labeling regulations, such as those related to allergen labeling, nutritional information, and ingredient labeling. SWOT and PESTEL Analysis of Nestle - UKEssays.com Market share was divided among mass-market, gourmet, and cause-related manufacturers. Some of the political factors are governance system, democracy & institutions, military coup chances, probability of armed conflict, law and order in market etc. Conducting a PESTLE analysis of the confectionery industry can help businesses operating in this sector to identify potential opportunities and threats, and to develop strategies to mitigate risks and capitalize on opportunities. - Securities Law What are the securities law in the country and what are the conditions to list the company on national or regional stock exchange. A SWOT analysis of handbags, A SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis is a strategic planning tool used to evaluate the internal and external factors that can impact the success, Your email address will not be published. Report Overview The global chocolate market size was estimated at USD 113.16 billion in 2021 and is anticipated to grow at a compound annual growth rate (CAGR) of 3.7% from 2022 to 2030. The snapshot of this . Net sales ($1,751.6 million) were an increase of 5.3 percent. Expert Solution. we specialize at providing professional PESTEL analysis & other strategic management MBA resources. Add if theyre not, then poor sales are obviously their fault right? - Corporate Social Responsibilities Culture Are Chocolate Gourmet present CSR efforts applicable in the new market or does it needs to have new initiative to cater to the prospective market. Much of this gain in retail value could be attributed to a shift of U.S. consumers toward higher priced chocolates. According to Michael Porter organizational performance is to large extend determined by various industry forces. 1. A Chocolate Industry Project Report - SlideShare This PEST analysis of the Hershey Company examines these issues, as well as their relationship with consumers and the use of cutting-edge technology. Chocolate Mould Market Share, Size Global Growth Analysis, T - Democracy & Other Democratic Institutions According to Linda A. Hill, Alison Berkley Wagonfeld the democratic institutions are needed to be strengthened further so that business such as Chocolate Hawkins can thrive in an open, transparent and stable political environment. According to an estimate, Nestle, Dr. Pepper Snapple, Coca-Cola, Pepsi, and Danone recycle approximately 6.6% of the bottles annually. Those that cant afford it are also a problem because well, theyre not buying the chocolate. Here are 7 professional tips that can, Our General Mills SWOT Analysis examines internal and external factors that impact the company's operations, What is root cause analysis, the goal, and why is it important? Thus significantly impacting the ability of Chocolate Gourmet to build sustainable competitive advantage Chocolate Gourmet can leverage such a situation to hire the best people in business. PEST analysis.docx - World Cocoa Industry1 WORLD COCOA INDUSTRY Author Restructuring of the European chocolate industry and its impact on cocoa production in West Africa. - Employment Laws What are the employment laws in the country and are they consistent with the business model of Chocolate Gourmet. Economic factors of a country and region have a direct impact on the potential attractiveness of a given market. - Unrest within the Country & Chances of Civil Unrest We dont think that Chocolate Gourmet business operations are facing any dangers from any kind of civil unrest or internal militant operations in the country. It first sold its items in United States in 1905. Nestle 10. Australia is one of the world's most advanced developed countries mainly because of the economical strengths. Then they scorned the dollar. Learn how to, Our Mayo Clinic SWOT Analysis examines the Strengths, Weaknesses, Opportunities and Threats of one of, Technology is now taking over, and almost all fields are turning most tasks into digital., Copyright 2020 Weberience LLC. PEST analysis of Afghanistan Legal factors often govern conditions to enter the market, laws to operate in the market, and procedure to resolve any dispute with other stakeholders. PESTEL Analysis Of Amul in a Simplified Way - Business Mavericks Since then, the PESTLE analysis has become a popular strategic tool to assess the macro environment of organisations . U.S. retail chocolate sales were forecast to grow to $14.5 billion in 2007. Product Positioning 15. PESTLE The SWOT analysis for Lindt & Sprngli is presented below in a table followed by the detailed analysis report. - Focus & Spending on Renewable Technologies How much of the budget is spend on renewable energy sources and how Chocolate Hawkins can make this investment as part of its competitive strategy. - Government Spending As mentioned in the political factors, government of the country is running deficit budgets. Chocolate Gourmet can leverage this trend by expanding its product range and targeting new customers. Developing strategies that can capitalize on Chocolate Gourmet strengths and help mitigate weaknesses and impact of threats of macro-environment. E - Environmental. - Data Protection Laws Chocolate Gourmet needs to assess what are the data laws in the country and what it needs to do to comply with them. Analyze the Chocolate Hawkins external competitive environment to identify opportunities and threats. - Size of Government Budgets both Local Governments and National Government The government at both national level and local levels are running deficit budgets which is boosting growth in the short term but may lead to increase in inflation over medium term. PESTLE Analysis - Industry & Market Research Guide - LibGuides at Choosing the vision, mission and the reason of existence for Chocolate Hawkins. Here's the SWOT analysis of Mars Incorporated which is an American multinational company primarily engaged in production and marketing of confectionery. - Role Local Governments Play Local governments are highly influential in the policy making process and implementation as most of the policies and regulations are implemented by the local government as enforcement agencies mostly report to local government in their own states regarding various laws. The Hersheys Company is the largest chocolate manufacturer in North America and yet theyve hit major setbacks both politically and economically. Chocolate Industry 5. Thus significantly impacting the ability of Chocolate Hawkins to build sustainable competitive advantage The top corporate tax rates are . -Recycled, recyclable and biodegradable packaging. Know More Egypt SWOT Analysis This market research report covers SWOT (strengths, weaknesses, opportunities and threats) analysis for Egypt. According to Michael Porter organizational performance is to large extend determined by various industry forces. In PESTEL analysis, you develop a detailed description of a company's macro-environment in terms of political, economic, socio-cultural, technological, environmental and legal factors as well as their effects. Business do face problem when the conflict is between public interest and proprietary technology similar to ruling in South Africa where government & judiciary allowed generic AIDS drug irrespective of patents of global companies. PESTEL analysis of Switzerland - www.howandwhat.net Case Description of Digital Chocolate Case Study Trip Hawkins founded Digital Chocolate in Silicon Valley in 2003 to develop outstanding games for mobile devices. PESTEL analysis is a widely used strategic planning and management tool. Many US companies have incurred losses in Mexico in regular forex crisis in that country. - Environmental Regulation Impacting Absolute Cost Advantage Dynamics in the Industry. Our Twitter PESTLE analysis highlights the external factors, like political, economic, social, and technological ones, Cybersecurity is an increasingly important field of work. Table two below presents a PESTLE analysis for the industry Nestl are present . Different countries have different attitude towards health and safety so it is better for Chocolate Gourmet to conduct a thorough research before entering the market. The UK chocolate market is the biggest in all European market. Chocolate Gourmet should be aware of presence of such practices in a country. Political factors: Government policies and regulations can have a significant impact on the confectionery industry. Chocolate Gourmet can borrow cheaply under such circumstances. - Foreign Exchange Rate Number of companies have incurred losses in past few years because of forex risk in Venezuela, Brazil, and Argentina. Its a huge moral and ethical issue because the Ivory Coast is known to enforce child labor. It speaks out against child labor and slave labor, while also using sustainable practices for the environment. The chocolate market was impacted by low sales volume due to the COVID-19 pandemic, including supply-side issues linked to quality and certification. Skip to main content Other CIPD Websites CIPD UK CIPD Middle East CIPD Ireland People Profession CIPD Learning Hub People ManagementPM jobs Log in / Register Go to the home page PEST is an acronym that stands for Political, Economic, Socio-cultural and Technological. - Level of Consumer Activism Regarding Environmental Concerns Chocolate Gourmet needs to know the level of consumer activism regarding environmental concerns is. Two giants dominated: Hershey's controlled 32.6% of the market and Mars had 29.6%. But its cheaper to use than organic chocolate, which is pesticide-free, GMO-free, and synthetic fertilizers-free. Until 2025, the chocolate confectionery market in South Africa is forecast to reach 1.03 billion USD (in retail prices), thus increasing at a CAGR of 5.98% per annum for the period 2020-2024. Chocolate Gourmet has stringent norms for health and safety norms so in emerging economies it may have to compete with players who dont have high cost structures that of Chocolate Gourmet. Brazil Chocolate Market Analysis - Industry Report - Trends, Size & Share - Technology transfer and licensing issues for Chocolate Hawkins laws and culture of licensing of IPR and other digital assets should be analyzed carefully so that Chocolate Hawkins can avoid shakedowns and IPR thefts. PESTEL Analysis - Lindt B2B Marketing Strategy - Influence of Climate Change How climate change will impact Chocolate Hawkins business model and supply chain. Thus, disruption in the supply chain of raw materials . - Nature of Social Contract between Government & Society Before entering into a market Chocolate Gourmet needs to understand the nature of social contract between government and society. - Empowerment of Supply Chain Partners Chocolate Gourmet should analyze areas where technology can empower supply chain partners. - Likelihood of Entering into an Armed Conflict From the information in the Digital Chocolate case study, I dont think there is a likelihood of country entering into an armed conflict with a neighboring country. Environmental factors are fast gaining traction not only among consumers but also among regulators and policy makers. Required fields are marked *. Much of this gain in retail value could be attributed to a shift of U.S. consumers toward higher priced chocolates. The Hershey Company is adopting new technology to create better treats. Save my name, email, and website in this browser for the next time I comment. Labor costs: The cost of labor, including wages, benefits, and training, can impact the profitability of chocolate manufacturers. Major Players 8. The PEST Analysis is mainly used for tactical planning, promotion planning as well as industry and the development of manufactured goods. PESTEL analysis for the chocolate confectionery industry in Italy shows that there are 4 major factors impacting the overall market environment. You can download Excel Template of PESTEL / PEST / STEP Analysis & Solution of Digital Chocolate, Copyright Executive MBA Pro Resources 2022, BCG Matrix / Growth Share Matrix Analysis, Case Study Solution & Analysis of Digital Chocolate, 5C Marketing Analysis of Digital Chocolate, 4P Marketing Analysis of Digital Chocolate, Porter Five Forces Analysis and Solution of Digital Chocolate, Porter Value Chain Analysis and Solution of Digital Chocolate, Case Memo & Recommendation Memo of Digital Chocolate, Blue Ocean Analysis and Solution of Digital Chocolate, Marketing Strategy and Analysis Digital Chocolate, VRIO /VRIN Analysis & Solution of Digital Chocolate, PESTEL / STEP / PEST Analysis of Digital Chocolate, Case Study Solution of Digital Chocolate, SWOT Analysis and Solution of Digital Chocolate, USA TODAY: Pursuing the Network Strategy (B) PESTEL / PEST / STEP Analysis & Solution, Washington Post (B) PESTEL / PEST / STEP Analysis & Solution, Keeping Google "Googley" (Abridged) PESTEL / PEST / STEP Analysis & Solution, Unisys: The Merger of Burroughs and Sperry PESTEL / PEST / STEP Analysis & Solution, Telegraph Media Group: The Newspaper Is Dead, Long Live the (E), Change - A Work in Progress PESTEL / PEST / STEP Analysis & Solution, Wikipedia in the Spotlight PESTEL / PEST / STEP Analysis & Solution, Walt Disney's Dennis Hightower: Weaving Together the European Operations PESTEL / PEST / STEP Analysis & Solution, Warner Cable (B) PESTEL / PEST / STEP Analysis & Solution, Man Jit Singh at Sony Entertainment Television (A) PESTEL / PEST / STEP Analysis & Solution, Cisco Systems: Developing a Human Capital Strategy (A) PESTEL / PEST / STEP Analysis & Solution, Organizational Development / MBA Resources. Definition of PESTEL / PEST / STEP Analysis. The company would benefit greatly by automating several elements of the supply chain. But on the flip side it does increases both time and cost of doing business and getting certifications and clearances. - Level of Acceptance of Technology in the Society Chocolate Hawkins has to figure out the level of technology acceptance in the society before launching new products. For example Trump not standing by US commitments created an environment of uncertainty. Some political factors that can affect the chocolate industry in the UK include: Trade policies: Changes in trade policies and tariffs can affect the cost and availability of raw materials, as well as the export and import of finished chocolate products. INDUSTRY ANALYSIS PESTEL Analysis Economic Factors The Philippine economy is progressively increasing according to the World Bank Org. we specialize at providing professional PESTEL analysis & other strategic management MBA resources. 5. Then with the blame game where everything was the culprit for poor sales in 2015. - Level of Household Income and Savings Rate Increasing consumption and stagnant household income in United States had led to credit binge consumption. It can enable Chocolate Hawkins to hire skilled workforce at competitive salaries. PESTLE Analysis of Nestle | Business Management & Marketing And to also use simpler ingredients for planet sustainability. - International Trade & Other Treaties The country has a good record of adhering to international treaties it has done with various global partners. 4. This is where the PESTEL analysis comes in handy as a useful tool for identifying the external factors that could affect the chocolate industry in the UK. Government policies: Taxation, trade policies, and regulations can impact the cost of production and distribution of chocolate products, affecting the profitability of the industry. In 2015, the company blamed American consumers for not buying more chocolate. PEST ANALYSIS The PEST analysis is a useful tool for understanding market growth or decline and as such the position potential and direction for a business. Health trends: The UK government has launched several campaigns in recent years to promote healthy eating, which may impact the marketing and consumption of chocolate products. It is written by Glenn Carroll, Greg Powell and shed light on critical areas in field of Strategy & Execution, Entrepreneurship, Strategy that the protagonist in the case study is facing. The Company has various popular products in the Petcare as well as in the chocolate category for example; in the Petcare industry Pedigree, Royal Canin, Whiskas etc. But this strategy entails risks when interest rate will go up. Industry Report.pdf - Chocolate Industry in Italy PESTEL Analysis of - E-Commerce & Related Infrastructure Development As E-Commerce is critical for Chocolate Hawkins business model. Packaging: There is a growing demand for sustainable and eco-friendly packaging solutions, which has led to the development of new technology for biodegradable or compostable packaging materials. Insulin Delivery Devices Market Industry Analysis Database F - Consumer Disposable Income The household income of the country has increased constantly in the last decade and half, compare to the USA market where household income is still below 2007 levels and not increased in real terms since early 1980s. L - Legal. Employment laws and regulations, such as those related to minimum wage, working hours, and health and safety. On the other hand, Nestle has a better record of recycling. For example if the supply chain is not flexible it can lead to bottlenecks if shipments from one part of the world are delayed because of sudden climate shift. - Securities Law What are the securities law in the country and what are the conditions to list the company on national or regional stock exchange. - Attitude towards Leisure Chocolate Hawkins should conduct an ethnographic research to understand both attitude towards leisure activities and choice of leisure activities. SWOT Analysis of Mars - Mars incorporated SWOT analysis - Marketing91 In-depth industry statistics and market share insights of the Chocolate Market sector for 2020, 2021, and 2022. - Attitude towards Authority Various cultures in different part of the world have different attitude towards authority. A Comprehensive Project report on Chocolate Industry Bhavik Parmar Follow Co-Founder And MD at KadiBuddy Advertisement Advertisement Recommended Final report on chaco Shailesh Kumar 3.7k views 66 slides Chocolate industry project report hasnain2 6.2k views 74 slides Chocolates & confectionery Varun Deshpande 18.6k views 29 slides First with the consumer pushback against their usage of the Ivory Coast (and potentially child labor). It factors in temperature, rotations, pressure, and other necessary measurements to make the perfect candy. Analyze Strengths and Weaknesses of Chocolate Hawkins. But while chocolate and other products sold by the company are socially acceptable worldwide, Cadbury has been on the receiving end of controversies, the recent one involving Cadbury products being Halal Certified to cater to Muslim markets around the world. SWOT analysis of Amul Chocolates - Marketing91 - Gender Composition in Labor Market Chocolate Gourmet can use gender composition of labor market to understand the level of liberal nature of the society, women rights, and womens say in matter of societal issues and consumption decisions. Note on the U.S. Chocolate Market case study PESTEL analysis includes macro environment factors that impact the overall business environment Political, Economic, Social, Technological, Environmental, and Legal factors. PESTLE Analysis for Cannabis Startups PESTLE is the acronym for a framework which analyzes the Political, Economic, Social, Technological, Legislative, and Environmental (mostly in the ecological sense) factors that have direct and indirect impacts on a business. Today, we'll study the pestle analysis of UK. Some of the economic factors that Chocolate Gourmet should evaluate both in the present market and one in which it wants to enter are inflation rate, GDP growth rate, disposable income level etc. For example as the population of USA and EU is growing old the demand for products mostly catering to this segment will grow. Sep 2014. As an experiment, the company used a kiosk powered by Affectivas technology to encourage consumers to smile into the machine for a free sample. But often in emerging countries these agencies delay the process as a tactic to extract bribes. They also have the Nourishing Minds program, designed to provide children with basic nutritional needs. "Tasting Empire: Chocolate and the European Internalization of Mesoamerican Aesthetics." The American Historical Review 111 (3):pp 660 Odijie, E.M., 2016. PESTLE Analysis of UK | Business Management & Marketing Hersheys came under fire in 2011 for using cacao from Ivory Coasts in Africa. Cost Based Pricing could be a bad strategy under such conditions. PESTLE (sometimes PEST) is a framework for analyzing the external macro environment of a business or industry, usually specific to a particular country. Journal of Economic Geography, 1 (4), pp.405 Norton, Marcy. The PEST Analysis is quite similar to that of the SWOT analysis (Srdjevic et al. And while Dairy Milk chocolate and Trident Gum sold well, other brands like Halls also saw a rise in their annual sales. - Types of Immigration & Attitude towards Immigrants Given the latest developments such as Brexit and Immigrant detention on Southern border of United States. PEST or PESTLE analysis is used to identify important external (macro-environment level) forces that could affect a company, creating opportunities or threats for the organization. Global Chocolate Market Size & Share Analysis Report, 2030 PESTEL stands for - Political, Economic, Social, Technological, Environmental & Legal factors that impact the macro environment of Rocky Mountain Chocolate Factory, Inc.. Chocolate Gourmet should have capabilities to navigate under this hyper sensitive environment. Switzerland is one of the largest economies in the world. Hersheys current Company President and Chief Executive Officer, Michele Buck, has said the company will continue to invest in their core bands and build upon strategies to further drive growth.
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